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Bulgaria

A passport to

and MICE excellence

Welcome to the enchanting land of Bulgaria and let’s embark on a journey, uncovering its historical tapestry, unique location, delectable cuisine, and captivating spirit.











Discover how this meeting point ignites innovation, fostering a dynamic environment for conferences, meetings, incentives, and exhibitions (MICE) that thrive on diverse perspectives.

Nestled in the crossroads of Europe and Asia, Bulgaria's history resonates through time. From the mystical Thracian civilizations to the awe-inspiring Roman ruins, the land is a living museum. From the serene Danube river, flowing into the Black sea, to the majestic Rila monastery, Bulgaria's landscapes are a canvas painted with nature's finest hues.

Bulgaria - Outline Map
Welcome to Bulgaria

Incredible

facts about Bulgaria

1. Bulgaria is the oldest country in Europe, established in 681 AD. It is also the only European country that hasn’t changed its name after its establishment.


2. The oldest gold treasure in the world has been found on the territory of Bulgaria.


3. Bulgaria is the country where the Cyrillic alphabet originates from.


4. It might surprise you, but in 1976 UNESCO named the ancient Bulgarian calendar as the most accurate in the world.


5. The Bulgarian roses are the symbol of the country, as well as an item of major export. The petals of the roses are not only beautiful, but they also provide approximately 85 % of the rose oil quantities in the world.

kaleidoscope

Culinary

Savor the richness of the Bulgarian taste of authenticity, a symphony of flavors which reflects the nation's agricultural heritage. Just as our MICE offerings are tailored to your needs, Bulgaria's cuisine offers an array of delights to suit every palate.


Indulge in banitsa, a flaky pastry layered with tradition.

Delight in the shopska salad – the food prototype of the Bulgarian flag – authentic white brine cheese for white, fresh cucumbers for green and juicy pink tomatoes for red.

Bulgarian yogurt and banitsa
Vegetable gyuvech, a traditional dish for Moldovan, Romanian, Bulgarian cuisine, top view, selective focus
Shopska salad - traditional bulgarian salad with grated cheese
Bulgarian Tarator Sour Milk Soup in Bowl

And don't forget to experience the magic of Bulgarian yoghurt renowned for its health benefits and centuries-old tradition. What is so special about this yoghurt is that it contains a bacteria called Lactobacillus Bulgaricus which originates from Bulgaria. The locals also commonly make a cold soup with this yoghurt called tarator.


Last but not least, taste the national alcoholic beverage rakia, made from various fruits.

Bulgarian baked meat and vegetables (Gyuvech)
Whole homemade baked traditional Greek cheese pie
Stuffed Pepper with Meat
A well-known brandy rakia slivovitz in shot glasses with plums on wooden table in orchard.  Traditional Serbian brand alcoholic drink of organic production.Human hand pouring a well-known brandy rakia
Pot of Stuffed Cabbage Rolls

Наздраве! [nazdráve] - Cheers!

Sofia is the capital city of Bulgaria.


But apart from this, ?


We’re opening its doors below...

what is actually Sofia

the statues

the rooftops

Sofia is...

the cats

the grafitti

a view towards the mountain

the beautiful streets

the ruins

the historical buildings

the trams

an escape from the city

the churches

historical, green, vibrant.

Sofia is

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And most of all, Sofia is

“ever growing, never aging”

Sofia

Unlock the potential of

Did you know that...

Alexander Nevsky Cathedral, Sofia, Bulgaria
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"Alexander Nevsky" cathedral

  • Sofia is ancient. It’s the second-oldest city in Europe, dating 7000 years ago, so time-honored that even Constantine the Great was gracing the streets.


  • Sofia has a golden sidewalk carpet. The city is home to a unique "Yellow Cobblestone Road" – not the one leading to Oz, but covering the city's sidewalks to reduce noise pollution while turning up the charm.


  • Sofia is retro chic. The Largo Square is like stepping into a time capsule of Communist-era architecture, an eclectic blend of history and design.


  • Sofia is where action comes alive. Sofia’s Boyana Film Studio sizzles as an international cinema hub, hosting Hollywood hits like the Expendables, 300, Conan the Barbarian, and Rambo.
  • Sofia's got its very own superhero. The city’s guardian, Vitosha Mountain, is a majestic playground right at your doorstep.


  • Sofia is a diverse cultural mosaic. With its bustling streets, global visitors, and a fancy cosmopolitan vibe, it's a melting pot where different cultures and religions are joyfully embraced.


  • Sofia has been crowned "Green Capital". With its flaunting leafy parks, tree-hugging streets, and innovative sustainability projects, the city has turned into a vibrant space where nature and urban vibes high-five.


  • Sofia is an ultimate MICE destination. The city is a hidden gem for dynamic venues, excellent connectivity and cultural galore, ready to spice up any event. Keep in mind that Hilton Sofia is essentially creating a dream come true for every event planner.

Find out how to spend your free time in Sofia here:

Sofia - Bulgaria
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Largo Square

Why Hilton Sofia?

Natural

a

place

With a remarkable legacy spanning over two decades,

Hilton Sofia is on the verge of becoming a quintessential retreat for every stay and event.


As the curtain rises on an impressive renovation endeavor, our hotel unveils the future, where every detail dances to the rhythm of excellence.


"A natural place" isn't just a slogan -

it's a declaration of our essence. Ideally positioned

in the immense acres of South Park, Hilton Sofia

invites you to replenish your spirit and reconnect with nature.

From air to everywhere:

Connectivity & Transportation

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  • Located in the city centre with walking distance to all landmark buildings;
  • South Park entrance at the hotel doorstep;
  • On-premise outdoor parking lot /up to 60 spaces/
  • 5 min away from Park Center Sofia shopping mall;
  • 3 min away from „Earth and Man“ museum;
  • 20 min away to Vitosha Mountain;
  • 5 min away to National Palace of Culture – the city’s major congress centre;
  • Close to subway station European Union /Line 2/ and National Palace of Culture where you can switch ​between Line 2 and Line 3
  • Close to bus station /lines 72, 76, 204,304, 604/


15 min drive to Sofia Central Station

25 min drive to Sofia International Airport

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The average flight time to Sofia from any European country is between 2 and 4 hours.

gatherings

Elevate your

Welcome to the newly renovated Hilton Sofia, a haven where innovation harmonizes with functionality to bring your MICE events to life. Step into a realm of endless possibilities as we introduce you to our meticulously designed meeting spaces that redefine the art of gathering.

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13 spaces, limitless brilliance

Discover a spectrum of 13 multifunctional meeting rooms awaiting your vision. From intimate brainstorming sessions to grand-scale galas, our spaces are your blank canvas. Flexibility in setups ensures your social and MICE events are tailored masterpieces.

The Grand Ballroom: where dreams unfold

Envision your meeting in the heart of nature – the picturesque park setting surrounds our Grand Ballroom, promising a backdrop that transcends expectations. Designed to perfection, it's the stage where your ideas take center spotlight.

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Modern breakout oasis

Need a swift recharge between sessions? Our modern breakout zone is your oasis of revitalization. A welcoming sanctuary for both ideas and relaxation, it's the perfect interlude to invigorate your event's rhythm.

Your vision, our expertise

Let your imagination intertwine with contemporary sophistication. Our spaces aren't just rooms; they're canvases for your creativity. With your vision and our meticulous attention to detail, your event transforms into an unforgettable masterpiece.

Classy Wine Glass Pinot Champagne Lineart

928

sq. m. of boutique and versatile meeting space

Moussala I+II+III theatre

Moussala I+II+III round tables

Moussala I round tables

Moussala I theatre

Ruen I+II theatre

Cherni vrah classroom

Cherni vrah theatre

Vihren classroom

Vihren boardroom

Vihren U-shape

Breakout zone

Breakout zone

Arcadia by Hilton meeting room

Setting the stage:


Get to know our

Meeting space

NAME

DIMENSIONS

CAPACITIES

Ceiling ​height

Area m2

Theatre

Classroom

U-Shape

Hollow ​square

Cabaret-​tables of

6 pax

Round ​tables of

10 pax

Reception

Grand Ballroom ​Moussala I

5.0 m

120 m2

90

55

30

40

48

80

90

Grand Ballroom ​Moussala II

5.0 m

129 m2

100

60

36

48

40

80

100

Grand Ballroom ​Moussala III

5.0 m

120 m2

90

55

30

40

48

80

90

Grand Ballroom ​Moussala

I +II or II+ III

5.0 m

250 m2

200

100

60

72

90

140

190

Grand Ballroom ​Moussala

I + II + III

5.0 m

372 m2

300

170

72

84

150

250

280

Cherni Vrah

2.50 m

180 m2

140

84

36

48

36

80

130

Ruen I

5.0 m

80 m2

60

36

30

36

36

60

60

Ruen II

5.0 m

100 m2

60

36

30

36

36

60

80

Ruen I + II

5.0 m

180 m2

150

84

42

54

72

120

130

Vihren

I & II

2.8 m

50 m2

50

27

20

22

18

32

30

Aleko

I & II

2.8 m

50 m2

50

27

20

22

18

32

30

Rozhen

2.8 m

35 m​2

15

TBC

14

TBC

12

20


Vezhen

(Arcadia by ​Hilton)

2.8 m

23 m2

n/a

10

n/a

Perelik

(Arcadia by ​Hilton)

2.8 m

15 m2

n/a

10

n/a

Floor 1

Grand Ballroom

Grand Ballroom I

Grand Ballroom II

Grand Ballroom III

Rozhen

Ruen II

Wardrobe

Vihren I

Vihren II

Ruen I

Business Center

Aleko I

Aleko II

BOH

Open to below

Perelik

Vezhen

Terrace

Ground Floor

OXBO Restaurant

BOH

Cherni Vrah

Massage Room

Massage Room

Relax Zone

Sauna

Beauty Salon

Health Club

Steam Room

BOH

Lobby

Front Desk

BOH

Bar Regale

Executive Lounge

We are proud to have the ability to make your event carbon neutral, at no cost to you. Carbon Neutral Meetings allow us to limit the environmental impact of our operations and achieve our ESG goals.


When booking an event at our property, we use our awarded and certified LightStay Meeting Impact Calculator to create a a bespoke report which shows the estimated carbon, energy, water and waste that will be produced from your event. Based on your group’s impact, we will then offset the CO2 emissions associated with your event by procuring carbon offset credits from ClimeCo. Green - our global partner.

Carbon

Offset your

Meet with Purpose aims to help clients create meaningful change in both the attendee experience and within the communities they visit.


Our offerings allow customers to gather sustainably, nourish attendees and communities and impact the destination.


You can choose among the following packages for your event which include healthy options for lunch and coffee breaks, as well as a meaningful team activity:


  • Concentration exercises before your meeting
  • Jogging in the park
  • Yoga class
  • Mixology/barista/cooking master class
  • Photo booth for creating memories

Purpose

Meet with

Women meditating with instructor during yoga class

The Hilton Honors Event Planner program allows event organizers to receive bonus points for every meeting, conference and event they book at hotels from the Hilton portfolio of brands.


For every $1 of event value, the client is entitled to 1 bonus point, with a maximum of 100,000 points. Points earned can be used during your next stay or event at any Hilton hotel.

What's more, as a Hilton Honors member, you’ll ​receive exclusive perks when you stay at our ​more than 7,600 hotels around the world —​ including amazing resorts, luxury and boutique​ hotels. ​


Best of all, it’s free to join!​

Event Planner Program

Hilton Honors

Accommodation

Indulge in serenity:

259 modern nature-inspired rooms designed to bring instant coziness into your journey with the warmest earthy tones.

Experience a striking park view towards the looming peaks of Vitosha mountain or choose to enjoy the looks of Sofia downtown.

With contemporary comfort and in-room dining, the rooms feature seating area, 55-inch HDTV, king or twin-sized beds, openable windows and spacious bathrooms with a walk-in shower.


Special touches to make your stay more comfortable – reading lights, USB and USB-C charging ports, automatic night lights under the bed and convenient cosmetic dispensers with recyclable packaging.

eat, sleep, meet

Ideal size is 150 delegates.

celebrate

Eat, drink and

OXBO Restaurant is a celebration of local and seasonal quality produce in a modern and aspirational setting capturing the sustainable ethos. It is inspired by agricultural heritage - our love for nature, respect for the land, and celebration of togetherness.


Regale destination bar focuses on highly crafted mixology beverages accompanied by an all-day menu of in-house specialties, DJs and live entertainment.

Get in touch

1 Bulgaria blvd.,

Sofia 1421

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Sales team

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+359 2 933 5021

+359 2 933 5022

+359 2 933 5023

sofia.sales@hilton.com

Groups, Conference & Events team

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+359 2 933 5024

+359 2 933 5025

+359 2 933 5027

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sofia.events@hilton.com

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